GOOGLE CES 2020
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Booth animation for Google CES 2020
For the second year in a row I was part of a great team of creatives to make content for Google’s booth screen at CES 2020.
My role included:
1. Help organize and animate a systematized universal template for all animated query stories
2. Animating a template for promotional videos (ex. Netflix, Disney, Quibi)
3. Help quality control renders
4. Delivering all assets as proper codec to RedPaperHeart and relaying any additional information, such as inputting how many frames of hold / duration frame count for specific areas / etc, for accuracy
5. Fully animating a few query story backgrounds, some transitions
6. Making a 5min long “fallback” run of the booth, incase the coding system went down and had to play an emergency video while troubleshooting
7. Making bulk of the montage edit. Passed onto Gerald M Soto for any finishing touches, color correction, and necessary screen replacements
Fallback video (an emergency slide run incase the system needs to be troubleshooted)
Systematized template for query flow. There were 2 card options, 3 card with generic type option and 3 card with infographic card option. Guide also had to be made based on schematic
Select query story animations
Queries were all 30sec long at 30fps. Renders are cut short here
Select transitions
Killed direction where Google molecule flips
Montage edited by Gerald Mark Soto and Naoko Hara
On-site photos courtesy of Gerald Mark Soto
Credits:
Creative Director: Jonathan Notaro, Bucky Fukumoto
Art Directors: Bucky Fukumoto, Andres Rivera
Designers: Abigal Oh, Mercedes Affleck, Jelly Wei, Amanda Tolentino
Producers: Johnna MacArthur, Tess Sitzmann, Brendan Mills
Dynamic coding by RedPaperHeart
AE Animation: Gerald Mark Soto, Naoko Hara, Paul Yung Jae Suh, Seong Yeop Sim, Jack Maschka, Jaime Flores, Jerry Lu, Olle Engstrom, Wes Richardson
3D Animation: Rusto Wootton, Jaime Flores, Paul Yung Jae Suh, Phillip Massimino, Mirelle Underwood, Paul Wei
Client: Google
Studio: Brand New School
Year: 2020